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I anonymously insert bookmarks into selected books in chain bookstores throughout New York City such as Barnes & Noble and Borders. The books are past or present bestsellers, often polemical in nature. The bookmarks contain quotes that correct or clarify or in some other way call into question what the author has written, they are placed on the same page as the information they contest. The bookmarks have the same look and feel as those handed out for free at the cash registers. The quotes come from a range of sources, including small press books, blogs, and news sources. Reading Public puts into circulation a series of bookmarks that enter like Trojan horses into the unsuspecting purchaser's hand and invites them to reconsider the authority of their chosen book. Over the past 15 years chain bookstores have crowded out independent booksellers in New York City, particularly Barnes & Noble, the world's largest booksellers, whose behemoth superstores are often placed on the same street from a local, long established bookshop. Headed by a man known for his sponsorship of art, Barnes and Noble attempts to pass off the privatized space of it's superstores as a public gathering point with cafés, poetry readings and community reading groups, reminiscent of the way corporate atriums have replaced community gardens. |
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2008, Bookmarks each appxm. 15 x 5 cm (5.9 x 1.9 in) |